Key Highlights
- Rob Cohen joins Livara Health as the new CEO, bringing extensive experience from Bamboo Health, where he led transformations in physical and behavioral health care since 2016.
- Livara Health is set to expand its technology and virtual care capabilities, emphasizing non-operative musculoskeletal care through innovative care planning, delivery, and navigation.
- The company focuses on partnering with medical providers, health systems, and payors to address key issues in musculoskeletal care: rising costs, unpredictable outcomes, and access to non-operative care.
Source: Business Wire
Notable Quotes
- “I am thrilled to be a part of Livara, a company that is revolutionizing musculoskeletal care management,” – Rob Cohen, CEO at Livara Health
- “Under his leadership, we are focused on making substantial advancements in the state of care for patients with musculoskeletal conditions,” – Hani Elias, Executive Chairman at Livara Health
SoH's Take
Rob Cohen’s appointment as CEO of Livara Health is a landmark development in the musculoskeletal care industry. His track record of transformative leadership at Bamboo Health sets a promising precedent for Livara’s future. With a focus on non-operative care, combined with an innovative approach to care planning and delivery, Livara is poised to make significant strides in addressing the critical challenges faced by patients with musculoskeletal conditions. This strategic move not only reinforces Livara Health’s commitment to value-based care but also signals a shift towards more patient-centric and outcome-focused healthcare solutions in the musculoskeletal sector. Cohen’s vision and expertise could very well redefine the standards of care in this field, benefiting both patients and healthcare providers alike.
