Key Highlights
- Relu opens a new office in Boston on 1 October 2024.
- CEO Holger Willems relocates to the U.S. to lead the expansion.
- Focus on accelerating AI adoption in orthodontics and implantology.
- Expansion aims to strengthen client and partner engagement.
- Relu’s AI solutions empower dental labs with innovative workflows.
Source: PR Newswire
Notable Quotes
- “Relocating to the United States, the world’s largest dental market, allows us to be closer to our clients and partners, accelerating the adoption of our AI solutions in orthodontics and implantology.” — Holger Willems, CEO at Relu
- “With Relu stepping onto U.S. soil, we’re not just talking about market growth; we’re setting the stage for a revolution in dental care.” — Philip Toh, President at The Smilist at Relu Board Member
SoHC's Take
Relu’s strategic expansion into the U.S. signals their commitment to staying at the forefront of AI-driven dental technologies. By establishing a direct presence in the world’s largest dental market and having their CEO relocate to lead the charge, Relu is poised to deepen its engagement with clients and accelerate the adoption of its innovative solutions in orthodontics and implantology. This move highlights Relu’s ongoing mission to revolutionize dental care with automation, making treatments faster, safer, and more efficient for practitioners worldwide.
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