Key Highlights
- Oula announces $28M Series B funding to expand beyond NYC and launch new reproductive services.
- Plans to overhaul America’s maternity care, addressing the gap between obstetrics and midwifery.
- Outperforms NYC benchmarks on patient outcomes, with a 26% better C-section rate and a 61% lower preterm birth rate.
Source: PR Newswire
Notable Quotes
- “The power of Oula’s collaborative approach to care is that patients feel seen and heard during a transformative moment in their lives.” – Adrianne Nickerson, CEO and Co-Founder at Oula
- “Oula is solving this mounting crisis by reimagining the maternal experience with midwifery-first, team-based care.” – Clara Sieg, Partner and Founding Member at Revolution Ventures
- “We are building a modern and compassionate pregnancy care model that delivers better outcomes than the system has proven to do.” – Elaine Purcell, COO and Co-Founder at Oula
SoHC's Take
The $28M Series B funding of Oula marks a significant step forward in the evolution of maternity care in the United States. Oula’s model, which emphasizes a balance between obstetric and midwifery care, is not just a response to the demand for more personalized and less medicalized birthing experiences but a potential blueprint for the future of all maternity care. By outperforming traditional care models in key health outcomes, Oula demonstrates the viability and necessity of its approach. This investment reflects a growing recognition of the need for innovation in a sector that has long been criticized for its one-size-fits-all approach and high rates of intervention. With its focus on technology, inclusivity, and patient-centered care, Oula is well-positioned to lead the charge towards a more humane, effective, and equitable maternity care system.
