GoodRx Appoints New Leaders to Drive Growth & Strategy

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Key Highlights

  • Aaron Crittenden named President of Rx Marketplace
  • Scott Pope joins as Chief Pharmacy Officer & Head of Clinical Engagement
  • Strategic focus on innovation, affordability, and system-wide efficiency
  • Crittenden previously grew Pharma Manufacturer Solutions to $100M+
  • Pope brings nearly 30 years of healthcare leadership experience

Source: Business Wire

Notable Quote

  • “Our path forward is laser-focused on improving the prescription experience for all stakeholders… I’m confident Aaron and Scott are the right leaders to help us deliver against these key business priorities.” — Wendy Barnes, Chief Executive Officer and President at GoodRx

Why This Matters

These strategic appointments reflect GoodRx’s commitment to enhancing its Rx Marketplace and strengthening its relationships across the healthcare continuum. With Aaron Crittenden’s proven track record in revenue growth and innovation, and Scott Pope’s extensive clinical and executive expertise, GoodRx is poised to further streamline access to affordable medications, reduce inefficiencies, and bridge critical gaps in insurance coverage. This move signals the company’s broader intention to deepen its industry partnerships and improve the overall prescription experience in the U.S. healthcare system.

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