AcuityMD Launches Care Journeys to Enhance MedTech Innovation Targeting

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Key Highlights

  • AcuityMD Care Journeys leverages longitudinal patient data to help MedTech companies target patients more precisely.
  • icotec Medical uses Care Journeys to identify spine tumor care sites and specialists for their unique surgical screws.
  • Synchron Inc. utilizes Care Journeys to recruit ALS patients for a brain-computer interface clinical trial.
  • Care Journeys helps MedTech teams communicate value and ROI to hospitals, enhancing commercialization success.
  • Now available on the AcuityMD platform for MedTech teams.

Source: Business Wire

Notable Quotes

  • “Finding the right targets with Care Journeys has been like going from holding a candle in a dark room to shining an industrial flashlight.” — Scott McKay, Product Manager at icotec Medical
  • “Care Journeys’ multidimensional data is expanding our search beyond existing connections to new geographies.” — John McKinley, Senior Director of Medical Education and Training at Synchron
  • “More precision in targeting ultimately results in a higher-quality sales pipeline, which supports the entire MedTech commercialization process.” — Ross Feinstein, Vice President of Product at AcuityMD

SoHC's Take

AcuityMD’s Care Journeys introduces a game-changing platform for MedTech companies, providing them with a powerful tool to refine patient targeting and improve commercialization strategies. By combining detailed patient-level data with actionable insights, MedTech teams can better demonstrate their value to healthcare systems and drive both clinical and financial outcomes. The early success stories from icotec and Synchron show the platform’s potential to revolutionize how MedTech firms approach complex patient populations and streamline the clinical trial process.

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