#41 – Voices of Innovation: Fulfilling The Promise of Information Technology

Introduction

In this captivating interview, Taya Gordon sits down with Ed Marx, a renowned master of technology and innovation, to discuss his latest publication, “Voices of Innovation.” This book features inspiring stories of technological advancements in healthcare and aims to revolutionize the industry with its practical insights and scrappy innovation approach. Join the conversation and discover how simplicity and technology can drive significant changes in healthcare practices.

The Birth of “Voices of Innovation”

“Voices of Innovation” emerged from a collaborative effort to highlight groundbreaking advancements in healthcare technology. Ed Marx was approached by Hims, asking him to pen a book on innovation, considering his experience in pioneering life-saving innovations. But Ed had a different vision; he wanted the book to represent the collective efforts of innovative thinkers worldwide. Thus, the idea for “Voices of Innovation” was born.

A Rich Collection of Practical Insights

The book features a well-studied and documented innovation framework that forms the foundation of its practical insights. Over 150 responses from individuals and organizations were received, out of which 35 were selected for the first edition. Each chapter delves into one of the eight stages of innovation, showcasing real-life examples of success. It has proven to be a valuable handbook for healthcare professionals seeking to foster innovation in their organizations.

Empowering Organizational and Individual Brands

By being part of “Voices of Innovation,” healthcare practices and hospitals gain significant exposure and recognition. Contributing to this publication elevates the brand and demonstrates a commitment to sharing best practices that enhance efficiency and save lives. Moreover, individual authors benefit from the experience, honing their writing skills and deepening their knowledge of innovation.

A Noble Cause: Curing Cancer

Ed Marx has a deeply personal reason for his dedication to philanthropy. All author proceeds from “Voices of Innovation” are donated to the Mary Crowley Cancer Research Center. The center specializes in phase one clinical trials, offering hope to patients who have exhausted all other treatment options. This noble cause allows the book’s readers to be a part of something much bigger—a collective effort to make strides in cancer research.

Overcoming Technology Aversion

Innovating within the healthcare industry often encounters resistance, particularly with regards to technology adoption. Ed suggests an outside-the-box approach: embrace technology personally before attempting to integrate it into the workplace. By exploring tech innovations in their personal lives, healthcare professionals can become more comfortable with technology, leading to more innovative practices.

The Power of Scrappy Innovation

“Voices of Innovation” also delves into the concept of scrappy innovation, where simplicity can lead to groundbreaking results. For example, a neurology practice used text messages instead of a portal to achieve over 90% patient engagement. This simple approach trumped complex solutions and highlights the importance of leveraging technology to the fullest.

Wrapping it Up

In this eye-opening interview, Ed Marx unveils the essence of “Voices of Innovation.” The book showcases the transformative power of technology and the triumph of scrappy innovation in the healthcare industry. By embracing simplicity and supporting the noble cause of cancer research, healthcare professionals can revolutionize their practices and drive positive change in the world. Don’t miss the opportunity to be a part of “Voices of Innovation” and take your healthcare practice to new heights.